Runners are united by the common goal of chasing their best – whether it’s a new 5K PB, a marathon, or even running their local everyday route faster than they did yesterday. With a constant desire to improve, runners are maniacal about their run data, comparing splits, monitoring distance and time, and finding ways to recover faster. Under Armour’s suite of high performance UA HOVR™ running shoes were created not only for the runner looking to get better, they actually help runners get better. The shoes are connected and track a wide array of data from running basics like distance, pace and splits, to detailed running form data including cadence and stride length. Using this data, MapMyRun™ provides a personalised coaching experience to each athlete, helping each runner find their ideal running form.
WHAT IS CONNECTED FOOTWEAR?
Under Armour has embedded a high fidelity sensor in the midsole of the right-footed shoe that digitally connects seamlessly to the MapMyRun™ app via Bluetooth™ Low Energy (BLE). The sensor is fully protected from the elements and will last the lifetime of the shoe without needing a charge. This simple, seamless connection allows the UA HOVR shoes to track a variety of metrics and data on your run, including distance, pace, splits, cadence, stride length, and lifetime distance.
HOW DOES A RUNNER CONNECT UA HOVR TO MAPMYRUN? The process of connecting the shoes to MapMyRun was made as simple as possible. Open the most recent version of the MapMyRun app in close proximity to connected UA HOVR shoes. The app will detect the pod in the right shoe. The app will prompt a confirmation, after which the shoes are paired, and ready for their first digitally connected run.
WHAT FEATURES ARE AVAILABLE TO HELP THE RUNNER GET BETTER?
The connected shoes measure running fundamentals including distance, pace, and splits, in addition to more advanced data such as cadence, stride length and gait analysis.
Personalised Gait Coaching
New in 2019 is the Gait Coaching feature, which provides an in-depth analysis of a runner’s stride so they can run with the least amount of effort and better manage their risk of injury. Gait Coaching starts with a summary, showing the runner how their current form compares to their ideal form. Paired with coaching tips, the runner receives specific guidance so they can make adjustments and achieve their ideal form.
The coaching also goes deeper, providing a stride-by-stride analysis of the run. Runners see the paces and portions of the run where they hit their ideal form and where they can improve. This portion of the feature enables runners to analyse hard workouts like intervals, long runs or even races. And since every runner wants to improve, the feature provides a historical view of running form data to quickly communicate if they are improving with each run. The coaching also provides runners the ability to easily plan their next run using the Form Calculator to calculate their ideal running form for any pace All these insights together will guide the runner to know if they are running with an ideal form, when their form is breaking down, and will also provide a variety of tips to improve their form.
Distance & Pace:
Measure directly where the rubber hits the road. Get highly accurate distance and pace tracking even in the harshest conditions, no GPS needed.
No need to hit a button, connected footwear will automatically break a run into one-mile splits in order to analyse each portion of the run.
Running without a phone? No problem. Connected footwear tracks every run. After the run, the shoe pod will automatically sync with the MapMyRun app when it comes in close proximity to the runner’s mobile device.
Get credit for every workout. On the coldest days of winter or the hottest days of summer, no matter what reason takes a runner off the road and onto the treadmill, connected footwear will accurately track pace, distance, and splits automatically. No GPS needed.
Cadence is the number of steps a runner takes in a minute. Optimizing this number helps athletes run with as little effort as possible at any given pace.
Stride length is the length of ground covered between two consecutive strikes of the right foot. Running with an ideal stride length can help runners better manage their risk of injury.
Workouts are recorded and saved alongside daily activity, providing a detailed overview of a shoe’s life, and making it easy to manage gear.
Connected footwear tracks every step. Open the MapMyRun app anytime to see a breakdown of daily activity and workout distances
Want a pair of your own?
Of course you do! The shoes pictured here are the UA HOVR Infinite.
However Under Armour understands different goals and training routines mean different needs. So check out the entire HOVR Run Suite for all types of runners and for all running occasions, with all new colourways now officially launched. You’ll be safe knowing all their shoes in the HOVR Suite offer the above connectivity benefits.